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I just went to my bookshelf and there it was, a small worn out book that I have probably read at least seven or eight times. It is The Greatest Salesman in the World by Og Mandino. This is the story of the life of Hafid, a camel boy, who became the world’s greatest merchant during the time of Christ. Every time I pick the book up, I read it cover to cover without putting it down, as it is one of the most touching stories I have ever read. About twenty years ago, I bought the book on the advice of a sales manager. In fact, I worked in several unrelated sales professions, in my past, ranging from copy machine sales to investment banking. In every sales position I worked, this book come up as a must read. It has become a classic read for all sales professionals. Within the story of Hafid’s life, he reveals a chest containing ten scrolls, each containing a principle or law that, when mastered, will lead to great success in the art of selling. Today, I find enjoyment as a success coach in the network marketing industry. As I pulled this, my favorite of all books, from the shelf, I realized that I must recommend it to those in the network marketing industry. Although, it has become legendary in traditional sales professions, its principles and laws are equally as valuable to network marketers. The scroll that I remember above all others is the Scroll Marked II. The theme of the scroll is, ” I will greet this day with love in my heart”.. It explains how love is the greatest secret to success in all ventures. Later, in this scroll, we are instructed on how we should act with each person we come in contact with. We are told to say, silently and to our self ” I love you”, to everyone we meet. Those who have achieved success in network marketing, understand that ours is an industry of giving. If we want to succeed ,we must care about others. The scroll Marked II is all about caring for others. Og Mandino, in the most entertaining of stories, gives us the principles we need to succeed.

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